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As a university department or research lab, you aren’t trying to drive sales of some product. But, you do still have objectives to accomplish with your website. It’s essential that your website has a clear call to action (CTA) that encourages visitors to take a specific action. A CTA can help you increase conversions, improve […]

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As a research lab, your reputation is vital to your success. Your reputation can attract new students, collaborators, and funders, and it can also help you build strong relationships with existing partners. One way to build your reputation is by using testimonials from alumni on your website. Testimonials from former students can help you establish […]

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As a university department or research lab, having a website that is easy to navigate and visually appealing is crucial. Your website is often the first impression that potential students, collaborators, or funders will have of your organization. Therefore, it is important to make sure your website is consistent in its design and branding. What […]

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When it comes to choosing a content management system (CMS) for your website, two of the most popular options are WordPress (WordPress.org) and Drupal (Drupal.org). While both platforms offer robust features and customization options, they have their own strengths and weaknesses. In this article, we’ll compare WordPress vs. Drupal and help you decide which one […]

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A website is essential for anyone who wants to share information, promote a cause, or sell products and services online. However, not all websites are created equal, and some can be downright frustrating for users. In this article, we will discuss some of the worst website mistakes and how to avoid them. Difficult Navigation One […]

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A strong online presence is crucial for any organization, including university departments. Your website is often the first point of contact for potential students, faculty, and partners, making it a critical tool for recruiting and outreach efforts. However, simply having a website is not enough. It is important to regularly evaluate and update your website […]

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Whatever your need for a website, it may look like an intimidating task, especially if you’re not tech-savvy. In this article, we’ll explore the different approaches for building a website, so you can choose the one that’s right for you. As a company that builds websites, of course we have our opinions and biases, but […]

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WordPress is an excellent platform for building websites, but like any software, it has its limitations and challenges. Here are some tips for overcoming the common disadvantages of using WordPress: Don’t ignore your website’s security To reduce the risk of your website being hacked, keep your WordPress core, plugins, and themes updated. Additionally, use strong […]

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It is crucial for academic websites to follow web standards, including HTML5 and CSS3, to ensure compatibility with various devices and platforms. In this blog post, we will explore the importance of following web standards and the benefits of using HTML5 and CSS3 for academic websites. Web Standards Web standards are a set of guidelines […]

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