Conveying complex ideas and data can be challenging, especially when your target audience includes people who are not experts in your field. Visual aids like videos and animations can be powerful tools to help your audience understand your research and ideas. But which one is the right choice for you? In our previous article we […]
As universities continue to expand their digital presence, it is becoming increasingly important to incorporate multimedia elements into academic websites. One of the most effective ways to engage visitors and communicate complex information is through the use of video content. In this blog post, we will discuss the benefits of incorporating video into your academic […]
Designing and maintaining a research department website can be a challenging task. In this article, we will discuss five common mistakes you should avoid when creating or maintaining your website. Neglecting Mobile Responsiveness The majority (60%) of website views are from mobile devices. Therefore, it is critical to ensure that your website is mobile-responsive. A […]
A university department’s website is often the first point of contact between the department and its various stakeholders, including prospective students, current students, faculty, staff, alumni, and the wider community. A well-designed and maintained website can significantly impact a department’s reputation and visibility, helping to attract new students, faculty, and funding. In this article, we’ll […]
A clear and compelling mission is vital to differentiate your lab from others and demonstrate the unique value you offer. In this article, we’ll explore some effective strategies and tips on how to communicate your research lab’s mission in a way that captures your lab’s culture, vision, and accomplishments, helping you make a strong impression […]
Take just a moment and imagine being blind. On top of the very real challenges you would face navigating where you need to go, shopping, preparing food, bathing, getting dressed and so many other things those of us with site take for granted, you wouldn’t see to read these words. You also couldn’t see the […]
Recruiting the right people is a crucial step in the success of any academic department. A well-designed website can play a big role in attracting and hiring the best candidates. This article provides tips and best practices for using your department website to attract and recruit top talent. Make Your Website User-Friendly A well-designed website […]
Branding in the academic world refers to the process of building and promoting your distinct identity within the higher education industry. It involves creating a personal brand that accurately represents your skills, experience, and values, and promoting that brand to potential employers, peers, and other stakeholders in the academic community. With the increasing competitiveness of […]
Social media has become an integral part of our lives. It’s not surprising that businesses and organizations are using it to reach their target audience. Integrating social media into research websites is a trend that has been gaining popularity in recent years. So why should you care about social media as a researcher? And how […]
Design is often a weakness in the world of academia. Scientific research labs conduct experiments and discover new knowledge… In the humanities, new insights about human interaction are uncovered… University departments acquire and allocate resources to advance their mission… Volumes of content are produced to release this new-found knowledge to the world… In those efforts, […]
